When I first started “Miraculous Events” 3 years ago – let’s pause here. Yes, I haven’t always been Hello Love Events. I actually started by business as another name – Miraculous Events. I chose this name in the beginning because I wanted a name that I felt commanded respect and sounded ‘legit’. It sounds pretty legit, right? Haha. It had nothing to do with the heart behind my business or the type of presence I wanted to radiate to my clients and industry friends. Which is why I, ultimately, dropped it 2 years ago.

When I decided to rebrand around the same time, I knew that I wanted the new name to reflect who I was, my personality, the relationship that I strive to achieve and maintain with my brides (and my grooms – I love them, too!). I wanted to build a relationship based on caring, where there are a LOT of hello’s and very rarely goodbyes (only in those ‘bye felicia’ situations – planners, y’all know what I’m talking about). And with that….Hello Love Events was born.

ANYWAY – that’s the history lesson for the day. Let’s get back to it, shall we?

When I started my business 3 years ago, I never knew that I would learn so much! About being a small business owner, about my skills and talents – those I hadn’t even discovered yet! As I traversed the journey that all of us small business owners take, I learned a lot more about my style as a planner, and about the certain portions of the day that I loved to become more and more involved with. What ended up happening is that the more and more weddings I planned – the more and more involved I became in the paper goods integrated into the design. I slowly began offering ideas for invitation suites, table signage, seating charts, etc. – and I absolutely LOVED IT! So much so, that one day, I simply said – why don’t I do it for you? Very quickly – I became obsessed. I signed up for lettering courses with both Meant to be Calligraphy and Laura Hooper, I purchased a ton of calligraphy supplies – invested in Adobe Suite, the works! Over the past couple of years – I have invested in this talent of mine and now……




YAYYYYYYYY! Oh my goodness, I am SO excited to finally be able to share this! This has been something that I’ve wanted to ‘officially’ do for such a long time, but I felt like I just didn’t know enough to do it – well, friends, my current/past brides have LOVED it and they have really pumped me up and given me the confidence to shout this from the mountain tops!

Currently, I’m knee-deep in program designs, menu cards, table numbers, card stock, 100 different types of ink, pen holders, nibs, chalkboards – ah!! But I absolutely love it and wouldn’t have it any other way! I loveeeeee that this will allow me to have more control over the overall visual aspect of the day! The remainder of the vision for the day – florals, uplighting, etc. – I’m going to leave that to the professionals for now <insert tear laughing emoji>. Haha I’m not ready for THAT part just yet.

Remember my instagram post from yesterday? If you need a little reminder…


This was applicable for SO many things currently going on in my life, but for this – it DEFINITELY applies! I felt the fear (that I wasn’t good enough, that I didn’t know enough, that I needed more time, that I needed more training, etc.) and I did it anyway! DO IT, FRIENDS! DO IT!

X’s and O’s – Lacoya